Black Mountain  Music & Media 

Will Ardell may have gotten a later start at music than others but it hasn’t held him back. Will started writing as a poet and when he picked up his first guitar he began to translate his poetry skills into the craft of songwriting. Will’s first two albums were received well by both critics, radio anc fans, however Will himself was not as pleased with his music and the “business side” of the industry. Frustrated as well as dealing with some serious family health issues Will stepped away from the industry. In 2016 Will released Breakin Fences a song he once described as his swan song or farewell to music. In 2017 Will slowly entered the industry again accepting an invitation to play a showcase during the 2017 CCMAS. In 2018 Will Ardell began writing his third album “The Truth”. He has described his upcoming album as unapologetically real, incredibly raw and authentic. Will has described the music on the album from lyrics to make the listener think, to lyrics to provide comfort. No exact release date has been set. So far in 2021 Ardell has released two incredibly powerful singles. Both singles are well over 20K streams on Spotify and growing every day.

With close to two decades of dedication to his music career and craft, JJ Voss has taken his passion for songwriting and performing, along with his many experiences in life, to build an authentic and professional solo career rooted in the soil of the working class. Raised on a small farm in southern Saskatchewan, Voss began his journey in music at the age of 8 when he picked up his Dad’s old flat top, and has been following in the footsteps of legendary troubadours like Steve Earle, Charlie Major, Tom Petty and Bruce Springsteen ever since. From playing weekend gigs with his high school band, to gigging six nights a week in night clubs, to festivals and soft seaters, Voss has become known for his ability to fuse the ‘classic’ sounds of Country, into a piece of work that’s perfectly suited for our modern times.

Diagnosed with Lewy Body Frontal Lobe Dementia, Shawn Adams was sent home to his family die. Shawn lost everything but his spirit. During this time Shawn wrote an incredible song “Please Remember Me”. and recorded a video as well. The video went on to have well over 100k views on Facebook alone. Luckily for Shawn and all that love him the Drs were wrong. Shawn suffered from a severe case of sleep apnea. Adams now an advocate for C-Pap machines and Sleep Apnea awareness is back in the studio and back at making music! 

In the tiny town of Swift Current there is not a lot going on. A curling rink, a Wal-Mart, a liquor store, but nothing like you will find in the big cities. Or is there? If you listen above the prairie winds a new voice can be heard. A deep rich voice... A voice singing about the pain they have caused, amends to be made... nothing about drinking beer on a tailgate or cruising in his truck. It's the sounds of an Outlaw, of a traditional country singer. One not bound by the rules of the radio, whose goals are to touch people with their music. Meet Jesse Genns, a brand new emerging artist. He has heard, roped and branded cattle, and spent long hot days working in the prairie heat. He knows, lives and breathes country. He is a breath of fresh country air.

"The Story is King". We had never heard this quote until we met Kevin Arizona. Until we met KAZ we never thought we would have someone with a huge rock n roll background on our roster. Life is a journey as they say, and being able to change and adapt is key. Arizona has done just that... with a desire and phenomenal skill to tell stories like they did in the days of 80's rock, and in traditional country Arizona found himself at a musical crossroad. Enter the idea of Americana!! A genre obviously meant for a gifted lyricist with the ability to take those lyrics and turn them into musical poetry. Others who have heard Kevin "KAZ" Arizona's new sound agree when we say he has a Dillonesq sound and vibe to him. We couldn't be more proud to be joining KAZ on his new journey.